Feagin Leadership Program Website Redesign

Modernizing a Prestigious Duke University Program for Today’s Digital Standards

Feagin Leadership Program Website Redesign

Modernizing a Prestigious Duke University Program for Today’s Digital Standards

Feagin Leadership Program, Duke University

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Client


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Request


The Feagin Leadership Program at Duke University approached us to update their website with a modern, user-friendly design that aligned with Duke’s institutional brand standards. Their existing site had become dated in both appearance and functionality, making it difficult to navigate on mobile devices and cumbersome to update. The program needed a refreshed digital presence that reflected its leadership mission, academic excellence, and connection to the broader Duke community.
The Feagin Leadership Program at Duke University approached us to update their website with a modern, user-friendly design that aligned with Duke’s institutional brand standards. Their existing site had become dated in both appearance and functionality, making it difficult to navigate on mobile devices and cumbersome to update. The program needed a refreshed digital presence that reflected its leadership mission, academic excellence, and connection to the broader Duke community.

Solution


We rebuilt the Feagin Leadership Program website on WordPress, implementing a contemporary theme that brought visual clarity and accessibility to the forefront. Our design team worked within Duke’s official brand guidelines—ensuring accurate color usage, approved typography, and WCAG-compliant contrast levels—while introducing a cleaner layout that highlights program information, faculty, and alumni achievements. The redesign focused on simplifying navigation, improving content hierarchy, and ensuring that users—prospective fellows, faculty, and partners—could easily access essential program details.
We rebuilt the Feagin Leadership Program website on WordPress, implementing a contemporary theme that brought visual clarity and accessibility to the forefront. Our design team worked within Duke’s official brand guidelines—ensuring accurate color usage, approved typography, and WCAG-compliant contrast levels—while introducing a cleaner layout that highlights program information, faculty, and alumni achievements. The redesign focused on simplifying navigation, improving content hierarchy, and ensuring that users—prospective fellows, faculty, and partners—could easily access essential program details.

Result


The updated website now provides a modern, responsive experience that meets Duke’s design and accessibility standards. Pages load quickly, layouts adapt seamlessly across devices, and key content areas are presented with clarity and professionalism. The Feagin Leadership Program’s new digital presence reinforces its reputation as a forward-thinking leader in healthcare education, positioning it for years of continued impact within and beyond the Duke network.
The updated website now provides a modern, responsive experience that meets Duke’s design and accessibility standards. Pages load quickly, layouts adapt seamlessly across devices, and key content areas are presented with clarity and professionalism. The Feagin Leadership Program’s new digital presence reinforces its reputation as a forward-thinking leader in healthcare education, positioning it for years of continued impact within and beyond the Duke network.

Web Design Grounded in Academic Excellence

Web Design Grounded in Academic Excellence

For the Feagin Leadership Program, visual consistency and trust were key. We approached the redesign with a focus on institutional integrity—balancing Duke’s recognizable identity with modern usability. Each page was structured to communicate credibility and purpose while maintaining a fresh, engaging look. From the use of Duke’s iconic blues to subtle visual hierarchy cues, every detail was crafted to reflect the program’s emphasis on leadership, collaboration, and growth. The result is a website that not only meets academic standards but also inspires confidence and engagement from its users.
For the Feagin Leadership Program, visual consistency and trust were key. We approached the redesign with a focus on institutional integrity—balancing Duke’s recognizable identity with modern usability. Each page was structured to communicate credibility and purpose while maintaining a fresh, engaging look. From the use of Duke’s iconic blues to subtle visual hierarchy cues, every detail was crafted to reflect the program’s emphasis on leadership, collaboration, and growth. The result is a website that not only meets academic standards but also inspires confidence and engagement from its users.
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Areas of Expertise

Areas of Expertise

Website Design & Development

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As with all of our websites, we built this site to look and function beautifully on desktop, mobile, and tablet screens.

Areas of Expertise

Delivering an Accessible Experience for a Global Academic Audience

Delivering an Accessible Experience for a Global Academic Audience

Through comprehensive testing across browsers and screen sizes, we confirmed that every layout, image, and content block maintained its clarity, readability, and functionality—from large desktop monitors on campus to mobile devices used by prospective fellows and partners around the world. The result is a modern, reliable, and visually consistent website that performs seamlessly in real academic environments. By combining technical precision with Duke’s brand and accessibility standards, we created a digital experience that reflects the Feagin Leadership Program’s core values: excellence, professionalism, and a clear path for users to explore the program, its mission, and its impact.
Through comprehensive testing across browsers and screen sizes, we confirmed that every layout, image, and content block maintained its clarity, readability, and functionality—from large desktop monitors on campus to mobile devices used by prospective fellows and partners around the world. The result is a modern, reliable, and visually consistent website that performs seamlessly in real academic environments. By combining technical precision with Duke’s brand and accessibility standards, we created a digital experience that reflects the Feagin Leadership Program’s core values: excellence, professionalism, and a clear path for users to explore the program, its mission, and its impact.
"The Seven Ages team helped us bring our site into the modern era while staying true to Duke’s standards. The new design is clean, accessible, and easy for our staff to manage."
"The Seven Ages team helped us bring our site into the modern era while staying true to Duke’s standards. The new design is clean, accessible, and easy for our staff to manage."

Steve Cook, MD, Vice Chairman

Summary

Summary

We approached the Feagin Leadership Program redesign with a focus on academic credibility, accessibility, and visual polish. By modernizing their website on a scalable WordPress platform, we created a professional, easy-to-navigate site that aligns seamlessly with Duke University’s brand identity. The result is a digital experience that communicates excellence, leadership, and trust—allowing the program to better connect with fellows, faculty, and the global medical community it serves.
We approached the Feagin Leadership Program redesign with a focus on academic credibility, accessibility, and visual polish. By modernizing their website on a scalable WordPress platform, we created a professional, easy-to-navigate site that aligns seamlessly with Duke University’s brand identity. The result is a digital experience that communicates excellence, leadership, and trust—allowing the program to better connect with fellows, faculty, and the global medical community it serves.

Areas of Expertise

Areas of Expertise